The language would be too flowery if we said something like "starting in humble beginnings, Two-Hearted Ale rose to be the number one beer in the country."

But that actually is pretty much the story of Kalamazoo's most awarded beer. (Three years in a row and counting by the American Homebrewers Assoc.) And the actual debut was on August 15th, 1997.

Bell's Two-Hearted Ale anniversary promotional logo (Courtesy Bell's Brewing, Inc.)
Bell's Two-Hearted Ale anniversary promotional logo (Courtesy Bell's Brewing, Inc.)
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with numerous event across its distribution area. Bell's says "A special Untappd badge is also available for this week only. One check-in to a Two Hearted will unlock the badge on the popular beer site through midnight on Saturday,"

At the Eccentric Café in Kalamazoo, Bell's is celebrating with a fish fry in the beer garden on Thursday (Aug. 15th). Why a fish fry? Well, Larry Bell always says Two-Hearted was designed "for fishing trips up North".

Bell's PR Department also sent along some other Two-Hearted fact you might now know.

  • Every minute, more than 120 pints of Two Hearted are enjoyed across the US.
  • The first version of Two Hearted debuted in the late 1980s as a pale ale brewed with English malt and Wisconsin grown hops (the two “hearts”).
  • Named after the Two Hearted River in the U.P., the original recipe was designed for fishing trips up north.
  • In 2015, Bell’s brewed a “throwback” version for its 30th Anniversary Funvitational Beer Festival, called OG Twoey that pays tribute to that original recipe.
  • The Two Hearted we know and love today debuted in 1997 as a winter seasonal. In 2003, it became a year round offering and surpassed Oberon as Bell’s best-seller in 2013.
  • Today, it is brewed with one single hop variety – Centennial.

 

 

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