When your signature product has an image of the sun, you know people, beer drinkers and loyalists are expecting something big for the longest day of the year, the summer solstice.
Bell's Bright NIght this year is a multi-state event honoring the first day of summer, with Oberon leading the way. Bell's promotes Oberon as being a "taste of summer" and while locals have been enjoying (or suffering through) early summer-like weather for a month now, it's not like anyone needs an excuse to have a beer and partake in the start of one of the four most popular seasons of the year.

In addition to Oberon, four other Bell's "summer" beers will be featured: Lager of the Lakes, Pooltime Ale, Oarsman Ale, and Quinannan Falls.

Photo courtesy of Bell’s Brewery. Used by permission.
Photo courtesy of Bell’s Brewery. Used by permission.

On social media, a special Bell’s Untappd badge will be available to anyone who checks into one Oberon, Pooltime, Lager of the Lakes or Oarsman on the app from June 18-24.

There is also a charitable component to this year's Bright Night with events at Bell's in Kalamazoo, along with Gwinn, MI, and in Minnesota and Louisiana helping support local United Way initiatives. June 21st is United Way’s Day of Action.



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