Novi Ammo Company Allegedly Threatening “Haters” on Social Media

The owner of Fenix Ammunition is taking photos of people he doesn't like and putting them on bags of bullets.

Just over the last few days, Justin Nazaroff has posted dozens of photos of civilians and their names.  Many say this is how he is inciting violence toward what he is calling his "haters." This appears to be Nazaroff's way to weaponize his over 130 thousand followers on Twitter.  His followers argue that Nazaroff is the one being attacked.  However, it is difficult to argue against the fact that printing someone's face on a bag of ammo and posting that on Twitter isn't a clear threat.

The official Fenix Ammunition Twitter account has been aggressively going after people on social media.  One example of that would be a disability advocate who goes by @pot8um on Social Media.  It started with Fenix tweeting screenshots of her alongside tweets insulting their appearance.  That was followed by the tweet below which is a bag of ammo using the likeness of @pot8um with the words, "Are you a branch covidian" and "Never go full pot8um."  That is when the harassing messages and comments some of which included death threats started pouring in for this young lady.

According to his LinkedIn Justin Nazaroff is the General Manager of Fenix Ammunition in Novi.  He is also listed as the owner or CEO of the company depending on what site you reference.  This is far from new behavior for Nazaroff.  A woman from Southwest Michigan who asked to remain anonymous reached out to let us know she feared for the lives of herself and her family last summer when Nazaroff and his followers came after her.  The threats were graphic.  Law enforcement did nothing.

There are likely thousands of conspiracy theorists and just all-around bullies on Twitter.  However, the threats from the CEO of an ammunition company to civilians have already been reported to the ATF and the FBI.  Then there is the simple matter of using the likeness of someone without consent on your ammo packaging.  It's worth noting that it is not legal to use someone's name, likeness, or other personal characteristics without permission for an exploitative purpose in the state of Michigan.

We reached out to Justin on Twitter twice for comment and did not receive a response. We did finally get a response when we asked him to confirm that he is the person who is running the company's social media.  His response was, "I can confirm your mom is a dirty girl."  That was followed by a more graphic tweet from Justin that I will not publish here.

If you are the victim or witness of dangerous threats like this you can file a report by calling your local law enforcement, your local FBI field office, or use the FBI Tip webpage by clicking here.