Here's a promotion that really put the appreciation in fan appreciation. Watching Shoot the Puck is fun, but it's usually not this lucrative.

Orlando Solar Bears' fan Nick Giovanelli stepped up to the puck and then, magic happened. Take a look.

The Hockey News says this is the first time the Solar Bears had ever run this contest. Good start.

Fellow ECHL member, the Kalamazoo Wings' Fan Appreciation Night is Saturday night.